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PepsiCo

Acronym: PepsiCo

General Information

Identification Code: 010212710281-97
Website: [object Object]
Entity Form: company
Registration Category: Companies & groups
Registration Date: 12/10/2012
Last Update: 4/16/2024
EP Accredited Number: 4

Mission & Interests

Goals: PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $91 billion in net revenue in 2023, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales. Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.
Interests Represented: Promotes their own interests or the collective interests of their members
Interests:
  • Agriculture and rural development
  • Business and industry
  • Climate action
  • Communication
  • Competition
  • Consumers
  • Culture and media
  • Customs
  • Digital economy and society
  • Economy, finance and the euro
  • Employment and social affairs
  • Energy
  • Enlargement
  • Environment
  • External relations
  • Food safety
  • Institutional affairs
  • International co-operation and development
  • Public health
  • Research and innovation
  • Single market
  • Taxation
  • Trade
  • Transport
Levels of Interest:
  • european
  • global

Activities

Main EU Legislative Proposals: General Food and Food Safety Law Implementation of Food Information to Consumers Implementation of Common Agricultural Policy Packaging and Packaging Waste Directive Waste Framework Directive Circular Economy Childhood Obesity Action Plan Nutrition and Health Claims Implementation of Food Information to Consumers Implementation of EU Sugar Market reform Audiovisual Media Services Directive Unfair Trading Practices Climate & energy
Communication Activities: PPWR campaign Race to refill campaign
Inter-institutional or Unofficial Groupings: N/A

Head Office

Address: Corporate Village - Bayreuth buildingDa Vincilaan, 3
Post Code: 1930
City: Zaventem
Country: BELGIUM
Phone: [object Object]

EU Office

Address: PEPSICO INTERNATIONAL LIMITED450 South Oak Way
Post Code: RG2 6UW
City: Reading Berkshire
Country: UNITED KINGDOM
Phone: [object Object]

Financial Data

New Organisation: false
Closed Year: [object Object]
Current Year: [object Object]

Membership Information

Members10 Percent: 0
Members25 Percent: 3
Members50 Percent: 1
Members75 Percent: 1
Members: 5
Members F T E: 2
Info Members: PepsiCo employs 5 people who are currently engaged in activities related to the EU institutions. 2 persons are dedicated between 50 and 75% of their time, while 3 other people from Public Affairs or Scientific & Regulatory Affairs are currently committed to an average of 25% each. The relevant work of these 5 people (1*75% + 1*50% + 3*25%) is equivalent to 2 persons full-time.

Structure

Structure Type: Structure
Is Member Of: Politico Pro
Organisation Members: Following the latest Register guidelines (section 3.10), these are the 6 main trade associations of which we are members: Trade associations - AIM (European Brands Association) - EUROPEN (European organisation for packaging and the environment) - ESA (European Snacks Association) - FoodDrinkEurope - UNESDA (Union of European Beverages Association) - CIUS (European Sugar Users Association) Consultancies - Edelman Global Advisory - Fourtold - Bump