NEWSGUARD TECHNOLOGIES EUROPE LIMITED
General Information
Identification Code: 101670944648-92
Website: [object Object]
Entity Form: Private Company
Registration Category: Companies & groups
Registration Date: 11/11/2021
Last Update: 11/2/2023
EP Accredited Number: 0
Mission & Interests
Goals: NewsGuard provides credibility ratings and detailed “Nutrition Labels” for thousands of news and information websites. NewsGuard rates all the news and information websites that account for 95% of online engagement across the U.S., U.K., Germany, France, and Italy. NewsGuard products include NewsGuard, HealthGuard, and BrandGuard, which helps marketers concerned about their brand safety, and the Misinformation Fingerprints catalog of top hoaxes used by cybersecurity firms and threat intelligence agencies..
NewsGuard rates each site based on nine apolitical criteria of journalistic practice, including whether a site repeatedly publishes false content, whether it regularly corrects or clarifies errors, and whether it avoids deceptive headlines. It awards weighted points for each criterion and sums them up; a score of less than 60 earns a “Red” rating, while 60 and above earns a “Green” rating, which indicates it is generally reliable.
Interests Represented: Promotes their own interests or the collective interests of their members
Interests:
- Culture and media
- Digital economy and society
Levels of Interest:
- global
- national
- european
Activities
Main EU Legislative Proposals: We are participating in and providing guidance about the Code of Practice on Disinformation and providing information and subject-matter expertise when requested by those involved in the Digital Services Act.
Communication Activities: Invited to speak as an expert to Special Committee on Foreign Interference in all Democratic Processes in the European Union, including Disinformation (INGE) on Monday, November 15th, 2021.
Participation in meetings related to the Code of Practice on Disinformation among signatories to the code.
Inter-institutional or Unofficial Groupings: N/A
Head Office
Address: 25 W. 52nd Street15th Floor`
Post Code: 10019
City: New York
Country: UNITED STATES
Phone: [object Object]
EU Office
Address: 20 Harcourt Street
Post Code: D02 H364
City: Dublin
Country: IRELAND
Phone: [object Object]
Financial Data
New Organisation: false
Closed Year: [object Object]
Current Year: [object Object]
Membership Information
Members10 Percent: 4
Members25 Percent: 1
Members50 Percent: 0
Members75 Percent: 0
Members: 5
Members F T E: 0.6499999761581421
Info Members: Participation in Code of Practice on Disinformation meetings and related preparation work, constituting a small amount of time among several members of core staff.
Structure
Structure Type: Structure
Is Member Of: International Advertising Bureau (UK)