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Advertising Association

Acronym: AA

General Information

Identification Code: 479008718351-41
Website: [object Object]
Entity Form: Limited company
Registration Category: Trade and business associations
Registration Date: 7/28/2015
Last Update: 3/1/2024
EP Accredited Number: 0

Mission & Interests

Goals: Promoting the role and rights of responsible advertising and its value to people, society, businesses and the economy. The AA brings together agencies, brands and media to seek consensus on the issues and opportunities that affect them.
Interests Represented: Promotes their own interests or the collective interests of their members
Interests:
  • Climate action
  • Communication
  • Competition
  • Consumers
  • Culture
  • Culture and media
  • Digital economy and society
  • Energy
  • Environment
  • Food safety
  • Institutional affairs
  • Justice and fundamental rights
  • Public health
  • Single market
Levels of Interest:
  • national
  • european

Activities

Main EU Legislative Proposals: Advertising policy Audiovisual and media policy Better Regulation agenda Co and self-regulation initiatives Consumer affairs Data protection and privacy laws Digital Single Market E-commerce Public health, including EU Alcohol Strategy
Communication Activities: Advertising Pays series and other Credos reports: https://www.adassoc.org.uk/credos/
Inter-institutional or Unofficial Groupings: N/A

Head Office

Address: 5F 95 Aldwych
Post Code: WC2B 4JF
City: London
Country: UNITED KINGDOM
Phone: [object Object]

EU Office

Address: 5F 95 Aldwych
Post Code: WC2B 4JF
City: London
Country: UNITED KINGDOM
Phone: [object Object]

Financial Data

New Organisation: false
Closed Year: [object Object]
Current Year: [object Object]
Complementary Information: Associated costs are lower than expected because work related to EU engagement only makes up a small portion of our work within the AA.

Membership Information

Members10 Percent: 0
Members25 Percent: 3
Members50 Percent: 0
Members75 Percent: 0
Members: 3
Members F T E: 0.75

Structure

Structure Type: Structure
Is Member Of: https://adassoc.org.uk/about-us/#our-members
Organisation Members: Member of the Advertising Information Group (AIG). The Advertising Information Group is a European tripartite information, monitoring and analysis body shaped by the common principles and policies of its founding members. https://adassoc.org.uk/our-work/advertising-information-group/